Average rating below 4.0 · Negative reviews with no response · Very few reviews compared to competitors · Reviews that are months or years old with nothing new · Fake or spam reviews hurting your profile
We can flag reviews that violate Google’s policies — spam, fake reviews, or clearly inappropriate content — for removal. But we can’t remove honest negative reviews, and neither can anyone else. Our strategy focuses on building so many positive reviews that the negatives become a small part of a bigger picture.